Social Media Management
Engage with your audience and drive more revenue with social ads, content and influencer marketing. At Bell, we provide an intelligent approach to your social media management. We know how to take your presence to the next level and understand how to carefully target audiences and create engaging, value-added content that builds your brand and inspires your followers.
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If you need help to get your brand noticed on social networks, contact our agency to find out how we can help.
Read our FAQ for common questions we get asked about social media.
Why is social media important?
According to Smart Insights, global social media use increased by 10.1% year on year from January 2021 to January 2022. In January 2022, it was estimated that there were 4.62 billion users worldwide. This incredibly large number of regular users means that using social networks as a platform to promote products or services can reap huge benefits.
Integrating social marketing into your digital marketing plan is essential in this day and age. Types of social marketing activities can include increasing reach and followers by organic means, paid ads, content marketing and influencer marketing, to name just a few.
What type of social media ads are there?
You can diversify your digital marketing plan by using a range of social media ads. They include static images, image carousels, videos, messaging, stories, lead generation forms, collection and carousel ads.
Knowing your audience is vital for success as it means you can create engaging ads that resonate with both existing and potential followers.
What social networks are popular in the UK?
In the UK there are a wide range of social networks that enjoy a huge amount of daily users. They include YouTube, Facebook, Instagram, TikTok, Twitter, LinkedIn, Pinterest, Reddit and Snapchat, plus many more. The phenomenal amount of users means that businesses and organisations can’t ignore using social media as a platform for promotion. According to Statista, there are 57.6 million active users in the UK alone.
What is influencer marketing?
Influencer marketing is a specific form of social media marketing. Influencers have grown and established a trusted and dedicated audience. Using influencers to leverage your brand can help you reach new customers through their recommendations while boosting brand recognition. From product mentions to video reviews and more, this type of marketing is big business and should be considered as part of your marketing mix.